Digital Asset Management - DAM

An Asset Management system is the cornerstone for any successful archive or library.

Digital Asset Management (DAM) is a combination of hardware, software and processes, and is the most effective way to archive, control and access any collection of digital media files, including photographic, audio, video and film content.

DAM systems have been available for some time particularly in the broadcasting and media industries. As DAM technology has developed and evolved it now underpins most large broadcast centres and websites, and is becoming a critical business tool for owners and managers of large video and film collections.

A well-planned and executed DAM strategy permits controlled exploitation and administration of large media collections and low-cost long term archiving and “future-proofing". As the broadcast industry has proven, video lends itself very well to management in a digital environment and thus the productivity benefits for any collection are extensive. A well-managed collection in a DAM environment will get any organisation closer to the ideal notion of ‘anything in my collection, available in any format, for any purpose, at any time’.

Please contact us today do discuss your Digital Asset Management needs and requirements.